Branding + Biz Dev: Glitter Pony
Lessons learned are simply that. Lessons learned. Glitter Pony was a rookie attempt at starting a creative agency. Often is the case, in my experience, is there is a lot of talk. And that is OK. Talk is about ideas. I am all in for that. Timing is also a critical part. Partnerships aligning at the same time are hard. Thus, no shame for anyone invovled.
I will say this, Glitter Pony is still a viable idea as a creative source for great work. Here is how GP 1.0 turned out. Is there a 2.0 in the future?
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